Where MIA really began
My daughter. My missing piece.
MIA is personal to me. It began with my daughter, and with a simple fear that time could pass and important memories could disappear before I ever had the chance to share them with her.
I wanted somewhere to preserve the photographs, stories, ordinary moments, thoughts and memories I carried for her — so that one day she could look back and know something that mattered deeply to me:
her daddy always loved her, always liked who she was, and was always incredibly proud of her.
That became the starting point for something much bigger. Because every family has things they do not want to lose, and sometimes we only realise how precious those memories are when time, distance, illness or life itself begins to change.
The reason behind MIA
Preserve it while you still can.
For your child. For your partner. For your parents. For your grandchildren. For the person who may need to hear your voice years from now.
MIA is being built to hold those memories safely until the moment they matter most.